Senior Product Designer with over 11 years of experience designing and delivering intuitive B2B and B2C mobile and web platforms. I bring a strategic, user-centered mindset to solving complex product challenges, combining strong research capabilities with data-driven thinking. Skilled in building, analyzing, and scaling complex design systems that drive consistency and efficiency across products. I’ve mentored and guided design teams to improve collaboration, processes, and outcomes. Passionate about integrating Generative AI into real design workflows to streamline processes and deliver smarter, more impactful user experiences.